It seems there is a deep desire in the recesses of our psyches to want acknowledgement,to seek validation and admiration from people we know and strangers too as strange as that is. Industry idea people have been brainstorming for years hoping that something sticks and a lot of our favorite TV shows, movies and music do just that, with consumption bordering on obsession for a lot of us.
The conventional but bizarre fascination with fame is at an all-time high. Reality television, Ground Hog radio programming and the internet and it’s various social networking sites and self-expression mediums has given even the most marginally talented people a digital soapbox to say and do whatever is on their minds, sharing it to whomever might be interested, and for some even obtaining popularity and riches.
The thirst for notoriety is not a new phenomenon. The glamour and glitz of various entertainment industries perpetuate perfection and impregnates the fertile minds of dreamers with the conception of stardom, rarely shedding light on the behind the scenes heartbreaks, disappointments and hard work that happens on the road to making what we see appear unblemished.
Lauryn Hill’s unplugged performance comes to mind, when she recounted a story about her visiting Disneyland with her children and seeing the inner workings of the park-- the low paid people, working long hours in not so great conditions behind the scenes to keep the park functioning and beautiful on the outside. Disneyland’s slogan is “The Happiest Place on Earth.” I immediately thought. Can happiness exist without causing someone else’s sadness and/or pain? Another thought that crossed my mind: Lying is the name of the game and the truth is an albatross to people with no ambition and/or imagination. The blood flow is green, not red, the other side of the game indeed, no Badu.
I often wonder will we be faced with a zombie problem one day if this propagandized promotion of mindless media and nitch marketing continues. A short answer is, as long as greed exists, probably so. Let’s examine reality shows for instance: The production costs for reality shows are less expensive than scripted shows. Many of the characters mimic the ebbs and flows of regular people; in turn, making them endearing to viewers. And they make the networks tons of money. Can you say TV crack and microwave media? Although, I think the networks would prefer they be called a goldmine.
Perhaps, I’m preaching to the choir, but I find the rampant influence that ministry marketing has on a rabid youth culture, whose mouths salivate pavlonian style to anything that satiates their --got to have it now-- appetites problematic. Companies are making billions of dollars marketing their products to impressionable youngsters by pandering to their insecurities and need for peer acceptance, often producing questionable behavior that promotes worship of name brands, pride of ignorance and most things superficial.
This is what I think. I want to know what you think.